Chairman of the UK Trade & Investment Global Sports Projects Sector Advisory Group.

Areas of Expertise: strategic communications in sports; brand building; marketing communications; crisis management Professional Experience: one of the most respected strategic international communications experts in the Olympic movement and the sporting world. Was responsible for the international PR for the Athens 2004 and Beijing 2008 Olympic bids. Advised to Sochi 2014 Olympic Bid Committee; developed the much acclaimed positioning statement (Gateway To The Futrure) and the final and winning Sochi 2014 presentation in Guatemala. Among his clients are Sochi 2014 Organizing Committee, the Jordan Olympic Committee, international sport federations and others.